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News

April 15, 2014
The AlwaysOn OnMedia Top 100 Private Companies
Life in Mobile is thrilled to be nominated for the AlwaysOn OnMedia Top 100 Private Companies Competition for the second year in a row! The OnMedia 100 represents the top emerging companies that are creating new business opportunities in the world of media, advertising, marketing, branding, and public relations.

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March 27, 2014
Mobile is a Single Device: The Smartphone
Despite marketers thinking of mobile as a group of portable devices, consumers view mobile as a single device: their smartphone. Check out the 2014 Mobile Behavior Report for more insights on mobile behavior and how to build a powerful mobile strategy.

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February 20, 2014
Life in Mobile To Speak at Smart in the Suburbs
John Lim has been selected to speak at the first annual Smart in the Suburbs. This event focuses on the rich heritage of innovation in Stamford, as well as the business and technical skills of companies who call Fairfield County their home. With additional speakers including Sikorsky and Pitney Bowes, this event is poised to succeed in celebrating the talents of the local community.

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January 24, 2014
65% of Emails Opened on Mobile Device First
With more than half of emails being accessed via mobile devices, it's essential now, more than ever, to ensure all your emails are optimized for mobile. By making your emails mobile friendly, you will increase the likelihood of reaching the end user, as well as better engaging them.

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December 13, 2013
Amazon Misses the Mark
On Black Friday, many large retailers, including Amazon, missed the mark by sending out unoptimized emails. With an increasing number of consumers opening emails on a mobile device, it's important to ensure your emails are mobile friendly. Check out Mobile Commerce Daily's top winners and biggest losers of Black Friday email marketing.

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November 7, 2013
How CPG Brands are Getting Mobile Right
With the holiday season fast approaching, CPG brands are looking to stay top of mind by integrating interactive mobile campaigns into their marketing initiatives. From SMS to augmented reality, Mobile Marketer's Top 10 CPG Mobile Campaigns cover a variety of mobile techniques being used to boost sales.

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